Topic

Asset managers are being pushed to increase their share of industry revenue to steady the top line. Profitability for most established managers will become equally—if not more—a story of efficiency.

February 3, 2025

The Fund Manager’s Dilemma: Sales and revenue growth becoming disconnected as competition for MPS mandates puts pricing front and center

The third quarter saw over £57.3 million in 12-month forward-looking revenue1 won by underlying fund managers within the UK’s platform model portfolio (MPS) business. Close to £57.5 million, however, was lost via gross redemptions of investment funds.  

MPS net flows therefore contributed to an approximate £200k loss in annual projected revenues for fund managers. Even though MPS net sales were positive to the tune of more than £3.1 billion in the quarter. 

So, how could £3.1 billion in net flows generate a negative revenue impact? Front and center to this story was the equity asset class. While equity net sales accounted for nearly £2.5 billion of the £3.1 billion total, these net sales only generated an additional £1 million in projected annual revenue.

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By: Benjamin Reed-Hurwitz, EMEA Research Lead, ISS Market Intelligence

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